︎︎︎RISE
RISE is Real’s annual company conference, bringing together agents, leadership, partners, and the broader Real community for several days of education, connection, product news, and company-wide moments. Each year, we evolved the event’s visual identity to give RISE its own energy and personality while keeping it unmistakably connected to Real, drawing from the brand’s expanded color palette and adapting it into a flexible design system that could feel fresh from one year to the next. The creative extended across the full conference experience, including paid and organic social campaigns, executive and keynote presentations, sponsorship decks, environmental graphics and wayfinding, signage, digital displays, swag and merchandise, livestream graphics, motion assets, videos, event communications, and supporting promotional materials.
The goal was to create one cohesive visual language that could scale across every touchpoint, from the first announcement someone saw online to the physical environment they experienced on site. I served as creative director for RISE, shaping the visual system and ensuring it stayed cohesive across every touchpoint while still evolving year over year. I also planned team resources and priorities, stepped in hands-on for last-minute initiatives, and helped keep the work moving smoothly through final production, event setup, and on-site execution.
Thank you to our production partners at Tri-Marq for featuring my testimonial, in this video, about working with them across several events.
YEARS
2024 / 2025 / 2026
DESIGN CONTRIBUTORS
Marta Moreno Catalan
Marcelo Fontana
Clarem Gonzalez
Khachik Simonian
Anushka Mathur
Zuheb Hassen
Sanket Sawant
VIDEO
Ricardo Mantilla
Gideon Carvalho
Conor Murnane
The goal was to create one cohesive visual language that could scale across every touchpoint, from the first announcement someone saw online to the physical environment they experienced on site. I served as creative director for RISE, shaping the visual system and ensuring it stayed cohesive across every touchpoint while still evolving year over year. I also planned team resources and priorities, stepped in hands-on for last-minute initiatives, and helped keep the work moving smoothly through final production, event setup, and on-site execution.
Thank you to our production partners at Tri-Marq for featuring my testimonial, in this video, about working with them across several events.
YEARS
2024 / 2025 / 2026
DESIGN CONTRIBUTORS
Marta Moreno Catalan
Marcelo Fontana
Clarem Gonzalez
Khachik Simonian
Anushka Mathur
Zuheb Hassen
Sanket Sawant
VIDEO
Ricardo Mantilla
Gideon Carvalho
Conor Murnane
